In episode 14 of COLD ONES, we had the pleasure of having ice cream with Mike Berger, Former Vice President of Product Marketing at ClickUp. In this dynamic discussion, we explore the intricate art of transforming customer success into a strategic mission and dive deep into the nuances of marketing prosumer versus enterprise-heavy products.
Mike brings a wealth of experience and insights to the table, shedding light on key strategies that drive success in today's competitive landscape. From his tenure at iconic brands such as ClickUp and Gainsight to his current endeavors, Mike shares valuable lessons learned and strategies employed that have propelled the world of customer success.Â
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